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Welcome

LET’S HAVE A GUT CHECK, SHALL WE?

Right now, someone is ready to challenge you. Someone built for a world of constant feed updates and start-up innovation, where “better”is only a finger swipe away.

Someone willing to take a chance, while you were busy playing it safe.

This is the age of the fearless. When success belongs to brands and leaders willing to stick their necks out for what they believe.

TODAY, YOU’LL HEAR FROM PEOPLE WHO PROVE IT. TOMORROW’S STORY COULD BE YOURS.

SPEAKERS @ DIGITASLBi NEWFRONT 2014

No Speakers
FULL LIST COMING SOON

Henry Blodget

Co-Founder, CEO &
Editor-in-Chief,
Business Insider

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Henry Blodget

Co-Founder, CEO &
Editor-in-Chief,
Business Insider

Henry Blodget is co-founder, CEO and Editor-In Chief of Business Insider, one of the fastest-growing business and tech news sites in the world. A former top-ranked Wall Street analyst, Henry is also the host of Yahoo Daily Ticker, a Yahoo Finance video show viewed by several million people a month. He is often a guest on CNN, MSNBC, NPR, and other networks. He has contributed to The Atlantic, Slate, Newsweek International, The New York Times, Fortune,New York, the Financial Times, and other publications. He is the author of The Wall Street Self-Defense Manual: A Consumer’s Guide to Investing.

Henry Blodget

Co-Founder, CEO &
Editor-in-Chief,
Business Insider

Rebecca Howard

General Manager,
Video Production,
The New York Times

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Rebecca Howard

General Manager,
Video Production,
The New York Times

Rebecca Howard joined The New York Times as General Manager, Video Production, in February 2013. In this role she is responsible for developing and growing The Times’s video content across all platforms. Most recently, Ms. Howard served as Head of Video Development for the AOL Huffington Post Media Group, where she was responsible for original scripted and non-scripted series including development, production and programming. Previously, Ms. Howard was the Vice President of Production at Fox Digital Studios and a production designer for commercials and feature films. A graduate of The University of Vermont, Ms. Howard resides in New York.

Rebecca Howard

General Manager,
Video Production,
The New York Times

Harley Morenstein

Creator & Host
Epic Meal Time

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Harley Morenstein

Creator & Host
Epic Meal Time

Harley Morenstein is the Canadian born Internet host & creator of the YouTube channel Epic Meal Time. He began his career as a substitute high school teacher in his hometown of Montreal, Quebec. In October of 2010, after only 2 weeks of Epic Meal Time, the number of views were so staggering that Harley was forced to quit his day job and focus all of his attention on production. Two years and 100 episodes later he and his Canuck cohorts moved to Los Angeles and turned the heat up to an 11 with their video production company Next Time Productions. 4 web shows, 3 YouTube channels, 2 cook books & 7 million subscribers later, the once rusty crew of lumberjacks now have the # 1 online cooking show, and are currently headed to television with 16 half-hour episodes premiering in July 2014 on FYI, a brand new channel under the A&E network.

Harley Morenstein

Creator & Host
Epic Meal Time

Eli Pariser

Co-Founder,
Upworthy

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Eli Pariser

Co-Founder,
Upworthy

Eli has dedicated his career to figuring out how technology can elevate important topics in the world — as an author, an online organizer, and most recently, as a co-founder of Upworthy. Eli served as the Executive Director of MoveOn.org from 2004-2009. MoveOn revolutionized grassroots political organizing by introducing a small donor-funded and email-driven model that has since been widely used across the political spectrum. MoveOn.org quickly grew to more than 5 million members and raised over $120 million. During this time he also co-founded Avaaz.org, which is now the largest online advocacy organization in the world totaling over 30 million members.

In 2011, Eli published the New York Times bestseller The Filter Bubble: What the Internet Is Hiding from You. The book highlights the ways that important content can get lost in the newsfeed era.

Eli founded Upworthy with longtime collaborator Peter Koechley in March of 2012. The pair set out to prove once and for all that what’s important can be incredibly popular, even if what’s popular isn’t usually important. To date, the Upworthy community has logged more than 1.5 billion minutes of attention on topics ranging from the criminal justice system to advertising’s adverse effects on body image to clean energy.

Daniel Roth

Executive Editor, LinkedIn

Daniel Roth

Executive Editor, LinkedIn

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Daniel Roth

Executive Editor, LinkedIn

Daniel Roth is the executive editor of LinkedIn’s content and community products, overseeing the 1.6 million-plus publishers whose news circulates through LinkedIn via Pulse (formerly LinkedIn Today) and the creation of original content from the top minds in business via LinkedIn Influencers, which offers LinkedIn’s 277 million members the chance to hear directly from an exclusive group of thought leaders— world leaders, CEOs, heads of NGOs and nonprofits, and key journalists and authors who are helping to shape the professional conversation. Previously, Daniel was the managing editor of Fortune Digital, overseeing Fortune.com and Fortune’s digital initiatives, including tablet and Web apps. Prior to Fortune, Daniel was a senior writer at Wired magazine, and a founding member and the first writer for Condé Nast Portfolio. Daniel also served as a senior writer and editor at Fortune for eight years. From 2002 to 2004, Daniel was Fortune’s technology editor—its youngest ever—overseeing the magazine’s IT coverage and its bureaus in Austin, Palo Alto, and San Francisco. Daniel started his career at the Triangle Business Journal in Raleigh, North Carolina and has a B.S. in journalism from Northwestern University.

Daniel Roth

Executive Editor, LinkedIn

Jason Silva

Philosopher &
TV Personality

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Jason Silva

Philosopher & TV Personality

Jason Silva is the Emmy-nominated host of National Geographic’s Brain Games, which premiered to the highest premiere ratings in the channel’s history, and an extraordinary new breed of philosopher who meshes philosophical wisdom of the ages with an infectious optimism for the future. Combining intriguing insights and a mastery of digital film-making, Jason’s web series “Shots of Awe” unravels the incredible possibilities the future has to offer the human race, and has garnered millions of views around the world. Called the “Timothy Leary of the Viral Video Age” by The Atlantic, Jason draws from his experiences as a television personality, a media artist, and a filmmaker, to share his inspirational take on scientific and technological advancements, existentialism, metaphysics and philosophy. A prolific speaker, Jason has keynoted events for Google, IBM, Microsoft, Intel, Adobe, Oracle, Dolby, Electronic Arts and many more.

Jason Silva

Philosopher & TV Personality

Ivan Wicksteed

SVP & Global Chief Market-
ing Officer for Old Navy

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Ivan Wicksteed

SVP & Global Chief Marketing Officer for Old Navy

Ivan Wicksteed is the SVP & Global Chief Marketing Officer for Old Navy, overseeing both the marketing and store design teams. Prior to joining Old Navy in February of 2013, he was the Chief Marketing Officer for Cole Haan, and prior to that he was head of International Marketing for Converse. He served as Global Creative Director for Coca-Cola for five years where he helped to instigate a new creative era at the company. Ivan began his career in strategic planning roles at agencies like TBWA Chiat Day in Los Angeles, as well as BMP DDB Needham in London.

Ivan Wicksteed

SVP & Global Chief Marketing Officer for Old Navy


DIGITASLBi NEWFRONT

Thursday, May 1st, 12 pm — 4 pm

Skylight Modern (537 W 27th Street, NY, NY)

Lunch

12pm — 1pm

Lunch will be served.

DigitasLBi NewFront

1pm — 4pm

A day full of fearlessness awaits. Full schedule coming soon.

request an invitation

WEDNESDAY, APRIL 30th

PRE-NEWFRONT EVENTS:

 

DIGITASLBi STARTUP CONNECT SESSIONS

Wednesday, April 30th, 12 PM — 4 PM

DigitasLBi Office 355 Park Avenue South NY, NY

Start-ups are at the forefront of innovation, creating new ways for people to connect with brands.

Join us for DigitasLBi’s pre-NewFront Startup Connect Sessions, and discover what they can do for yours.

DigitasLBi StartUp Connect Sessions

12pm — 4pm

The day’s topics will include:

NEXT-COMMERCE – Purchases are no longer isolated events, but part of a connected ecosystem that spans multiple platforms. Discover the emerging companies helping to reshape and redefine how people shop.

Native Persuasion – It’s time to shift from interesting to interested. Meet the companies who are creating solutions to help brands sway purchase decisions and brand commitment.

Connected Life – The internet of things continues to expand – and these companies are at the forefront of connected lifestyle innovations.

Storymaking – Always-on social networks and always-present camera phones are turning every mobile customer into a potential storyteller. Meet some of the companies helping brands use this resource to enable collaborative storytelling.

request an invitation

No Schedule

NEWFRONT KICKOFF COCKTAILS

Wednesday, April 30th, 4 pm — 6 pm

Presented by DIGITASLBi, Location TBA.

request an invitation

GETTING TO DIGITASLBi NEWFRONT 2014

ABOUT US

The DigitasLBi NewFront began in 2008 as a breakthrough program leading the industry conversation about the growing space of branded content. It has expanded every year since, bringing together content creators, distributors, talent, and brands to harness the latest digital content opportunities for marketers.

In 2013, the event was live-streamed to more than 225,000 viewers worldwide. The theme, “Your Brand Is Alive,” highlighted the need for brands to engage consumers in real time, all the time. Now, as the market continues to accelerate, diversify, and deepen, simply “keeping up” is no longer enough. To stand out, marketers need to display greater conviction and courage than ever before.

They have to be Fearless.

At the 2014 DigitasLBi NewFront, you’ll hear from leaders brave enough to lead a brand to greatness in an age of uncertainty.

Next year’s success story could be yours.

 

The DigitasLBi NewFront and DigitasLBi NewFront 2014 is © 2014 DigitasLBi. All rights reserved www.digitaslbi.com

DigitasLBi is a global marketing and technology agency that transforms businesses for the digital age. We help companies of all shapes and sizes decide What’s Next… and then we take them there. Also a top ten global agency, DigitasLBi is comprised of 6,000 digital and technology experts across 40 offices in 25 countries worldwide.

Our skills and passions span insight, brand building, content creation and distribution, as well as the ability to help brands embrace the creative and technological change that is revolutionizing their businesses. We act as strategic partner to some of the world’s most exciting companies across a wide range of industries including FMCG, financial services, publishing, retail, telecoms and travel. There are many things that make DigitasLBi unique, but if we had to choose one it would be our ability to connect data with storytelling to help make brands special, shareable and more ultimately valuable wherever, whenever and however people choose to engage with them.

DigitasLBi is a member of Publicis Groupe, one of the world’s leading communications groups. Web site: www.publicisgroupe.com